David Buchanan / The Campaign in Public Health and Health Sciences / Deans' List / School of Public Health Home Page
AYBE BECAUSE HIS FIELD has the word "public" in it, David Buchanan of the faculty of Public Health and Health Sciences uses few words that confuse the layperson. But here's one that sent us to the dictionary: "iatrogenic," as in "iatrogenic harm." This turns out to refer to efforts to help that inadvertently damage the patient. For instance, in nineteenth-century America, addiction to opiates "exploded," says Buchanan, with per capita rates over six times higher in the 1890s than in 1842. One explanation has been the invention, in 1850, of the hypodermic needle, which was widely used to treat the Civil War wounded.
Now, Buchanan has other ideas about nineteenth-century opiate abuse, which was actually most prevalent among women. He thinks alienation, not medically induced addiction, was its cause. But the principle of well-intentioned harm is profoundly important. Buchanan, whose central interest is adolescent substance abuse, worries that our favorite strategies to discourage such abuse may reinforce attitudes that encourage it.
Buchanan is a strapping, sandy-haired Californian who grew up in Los Angeles in the `60s and `70s and had friends, he says with disbelief, "who died as a result of drugs." And yes, under the rubric of "drugs" he does include alcohol, which as a legal substance is popularly thought of as something else. When Congress recently appropriated $175 million for anti-drug-abuse ads, public health advocates "lobbied as hard as we could," Buchanan says, to have alcohol included. "The alcohol industry was stronger."
Yet in all the patterns of pathology that undermine communities, from domestic violence to entrenched poverty, "alcohol is just there," says Buchanan. He's observed this connection firsthand; as a young scholar he repeatedly interrupted his studies to do community work, and as a doctoral student at Berkeley he immersed himself in the subculture of stock-car and drag-racing as part of a study eventually published as "Beer and Fast Cars: How Brewers Target Blue-collar Youth through Motor Sport Sponsorships."
Today, at UMass, Buchanan fits volunteer service on the Amherst Board of Health and work on a community-based health project in Holyoke around his more formal research and teaching duties. "I love that kind of work," he says. And he rues the effects of substance abuse, and distrusts the attenuated sense of community, that he sees in every sphere.
On campus, it's as plain as a giant inflatable beer can that the same companies who target blue-collar youth through motor sports events are targeting college students through other venues. In Holyoke, citizens identify substance abuse as a primary threat to their children. And at Board of Health hearings, Amherstonians invoke individual rights with a certitude that confirms some of Buchanan's most interesting views on the culture of abuse.
These views are rooted in his reading of history. Three times in the past, he notes, American society has undergone swift and convulsive change: change that both weakened the sense of community and strengthened the sense of individual entitlement. These periods of national upheaval what historian Robert Bellah calls "our times of trial" coincided with the Revolutionary War, the Civil War, and the Vietnam and culture wars of the 1960s. And following each of these cultural storms, substance abuse rose sharply.
For instance, in colonial America, alcohol appears to have been fairly well integrated into community life, Buchanan says. Then came the politically salutary, but socially traumatic, Revolutionary War. And between 1800 and 1830, per capita consumption of distilled liquors jumped from 2.8 gallons a year to more than 5. Some estimates make it 10. Consumption decreased again under the influence of the temperance movement in the decades before the Civil War. It showed yet another increase, and another decline, in the post-Civil War and Prohibition eras.
While he acknowledges that many other changes were afoot in the early nineteenth century, Buchanan is especially interested in the way that alcohol had become associated, during the Revolution, with the breakdown of traditional authority and class deference. "All men were equal before the bottle," one scholar writes, and taverns "were certainly seed beds of the Revolution." Drink became a talisman of equality, and ultimately of individual liberty.
As Americans, we see the democratic dispersal of authority as a good thing. But among its by-products were the existential anxieties of freedom, and alienated individuals. Both anxiety and alienation find solace in drink, and alienation may pride itself on its right to do so.
This community perspective on the meaning of drink is what persuades Buchanan that we're going wrong, not just in abusing intoxicants but in understanding why we're so prone to do so in a post-traumatic era, and how we can best protect young people against the dangers of excess.
"One of my interests has been in looking at moral reasoning about drug use," he says. "For my dissertation I talked to over a hundred kids about how they make up their minds on these issues. And I was able to develop a typology in terms of whether they saw drugs as an individual choice, or a social choice, or a moral choice.
"Basically, what I found is that those who see issues primarily in terms of rights are most likely to get into substance abuse. Those who feel more embedded in a web of social bonds are likely to stay out of trouble."
It's interesting to think, says Buchanan, how this relates to what he calls "the whole mythology of peer pressure that's out there." To his mind, the "Just Say No" approach, with its focus on strengthening the self against social bonds, partakes of an ideal that has been all too much with us since the most recent of our great times of trial. He would have us think less about resisting social bonds, more about improving their quality and strength.
"I'm not the first to say that we need to come back to some sort of equilibrium," says Buchanan. "What we need is a conversation about rights and responsibility."
-PW
![]()
"ISN'T THAT NEAT?" exclaims Dean Stephen Gehlbach, his dark eyes sparkling, when he sees he's sparked a visitor's interest in two new initiatives that are a focus of Campaign UMass in the School of Public Health and Health Sciences. the Center for Research and Education in Women's Health - created last year - and the Center for Nutrition and Sport in Human Performance - announced this May - "just makes so much sense," says the Dean.
These centers make sense in two ways. A concentration of intellectual resources to fuel them already exists at UMass, and the problems they address are highly topical. Women's health, for example, is under-researched in comparison with men's. More than a dozen research projects are underway on campus (including at least one, "Alcohol Use and the Etiology of Breast and Ovarian Cancer," that is relevant to the theme of this issue), and the center is expected to spark additional efforts.
As for fitness and nutrition, researchers such as Stella Volpe, who will direct the second new center, and Robin Levine, who works extensively with athletes, are already in high-octane alliance with other exercise science and nutrition faculty and with the athletic department. Supplements, soreness, dehydration, weight control, and eating disorders ("especially in the 'appearance' sports," says the Dean) are a few of their interests.
PHHS: biostatistics and epidemiology . communications disorders . community health studies . exercise science . nutrition
SUMMER DEANS' LIST
Recent faculty awards, honors and large-scale grants
EDUCATION
- 1998-99 TEACHnology Fellow, William Matthews, student development and pupil personnel services.
ENGINEERING
- Samuel F. Conti Faculty Fellow, Michael Doherty, chemical engineering.
- 1998-99 Lilly Teaching Fellow, David Kazmer, mechanical and industrial engineering.
- $323,000 Jet Propulsion Laboratory grant, Israel Koren, electrical and computer entgineering.
- $300,000 NSF CAREER Award; 1998 Unilever Award, American Chemical Society polymer chemistry and polymeric materials science and engineering divisions; James J. Watkins `97G, chemical engineering.
FOOD AND NATURAL RESOURCES
- President, U.S. Division of the International Association for Landscape Ecology, Jack Ahearn, landscape architecture and regional planning.
- Member and Vice President, Board of Trustees, International Life Sciences Institute (ILSI); Member and Secretary, Board of Trustees, North American Branch, ILSI ; Fergus Clydesdale, food science.
- Fulbright Scholarship (Russia), Meir Gross, landscape architecture and regional planning.
- Diplomate, American College of Forensic Examiners, R. Bruce Hoadley, forestry and wildlife management.
- Conservationist of the Year, Massachusetts Wildlife Federation, Joseph Larson, Environmental Institute.
- 1998-99 TEACHnology Fellow, Linda Lowry, hotel, restaurant, and travel administration.
- Member, Wold Conservation Union Commission on Ecosystem Management, Robert Muth, forestry and wildlife management.
- Samuel F. Conti Faculty Fellow, Barbara Osborne, veterinary and animal sciences.
- Distinguished Academic Outreach Award, Ronald Prokopy, entomology.
- 1998-99 TEACHnology Fellow, Richard Rodgers, resource economics.
- 1998 Media Award of Excellence, National Association of Colleges and Teachers of Agriculture, Gail Schumann, microbiology.
HUMANITIES AND FINE ARTS
- Main Prize, Musica Nova 96 International Competition, Czech Republic, Charles Bestor, music and dance.
- Zora Neale Hurston-Paul Robeson Award for Outstanding Artistic and Scholarly Achievement, National Council of Black Studies, John Bracey, Afro-American studies.
- Pushcart Prize for his short story "Let's Not Talk Politics, Please," John Clayton, English.
- Fulbright Teaching Grant (Denmark), Jules Chametzky, English emeritus.
- 1998-99 Lilly Teaching Fellow, Alexandrina Deschamps, women's studies.
- Fannie Lou Hammer-Kwame Nkrumah Award for Outstanding Leadership in the African Global Community, National Council of Black Studies, David Du Bois, journalism and Afro-American studies.
- Board of Governors, the Historical Society, John Higginson, history.
- 1998-99 Lilly Teaching Fellow, Lisa Maurizio, classics.
- 1998-99 TEACHnology Fellow, Kathy Peiss, history.
- Five Colleges Pritzen Lecturer; 1998-99 TEACHnology Fellowship; Nina Scott, Spanish and Portuguese.
- President, Amherst Historical Society, Ron Story, history.
- 1998-99 Lilly Teaching Fellow, Robert Sullivan, Germanic languages and literatures.
- Inductee, American Bandmasters Association, Malcolm W. Rowell, Jr., music and dance.
- Associate Chancellor for Equal Opportunity and Diversity, Esther Terry, Afro-American Studies.
- Massachusetts Cultural Council Fellowship, Richard Yarde, art.
MANAGEMENT
- 1998-99 TEACHnology Fellow, Richard Asebrook, accounting and information systems.
NATURAL SCIENCES AND MATHEMATICS
- $300,000 NSF CAREER grant, Scott Auerbach, chemistry.
- 1998-99 Lilly Teaching Fellow, Guy Blaylock, physics.
- Samuel F. Conti Faculty Fellow, Paul Cohen, computer science.
- Member, National Advisory General Medical Science Council, Lila Gierash, chemistry.
- Distinguished Teaching Award, Robert Hallock, physics and astronomy.
- Fellow, American Academy of Arts and Sciences; Nevada Medal, Desert Research Institute; Lynn Margulis, geosciences.
- 1998-99 TEACHnology Fellow, William Mullin, physics and astronomy.
- 1998 High Polymer Physics Prize, American Physical Society, Murugappan Muthukumar, polymer science and engineering.
- Fellow, American Geophysical Union, Stearns A. Morse, geosciences.
- Fellow, Institute of Electrical and Electronics Engineers, Krithivasan Ramamritham, computer science.
NURSING
- Distinguished Academic Outreach Award, Christine King and Josephine Ryan.
- 1998-99 TEACHnology Fellow, Christine King.
PUBLIC HEALTH AND HEALTH SCIENCES
- 1998-99 Lilly Teaching Fellow, Mary Andrianopoulos, communication.
- 1998-99 TEACHnology Fellow, Jane Baran, communication disorders.
- Board of Counselors, National Space Biomedical Research Institute, Priscilla Clarkson, exercise science.
- Career Award in Hearing, American Association of Audiology, E. Harris Nober, communication disorders.
- $2.7 million NIH grant; certificate of appreciation, Mississippi Speech-Language-Hearing Association and State Legislative Senate; Harry Seymour, communication disorders.
SOCIAL AND BEHAVIORAL SCIENCES
- Distinguished Teaching Award, Laurie Godfrey, anthropology
- 1998-99 Lilly Teaching Fellow, Laura Jensen, political science.
- 1998-99 Lilly Teaching Fellow, Leonce Ndikumana, economics.
- Distinguished Teaching Award, Stephen Resnick, economics.
- 1998-99 TEACHnology Fellow, David Todd, psychology.
UNIVERSITY WITHOUT WALLS
- 1998 Outstanding Academic Advisor, Marjorie Abel.